B2B Sales Lead Generation Blog

360topline / perspectives on B2B sales lead generation.

360topline / perspectives on B2B sales lead generation.

360topline / perspectives
on B2B sales lead generation.

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21 Dec 2018

Make healthy prospect data part of your business resolutions

By 360 Leads

It’s no surprise that living a healthier lifestyle often tops the list of New Year’s Resolutions year after year. Companies focused on B2B sales can also use this renewed focus to build a robust pipeline, garner more leads and improve sales making for a much healthier bottom line simply by committing to quality data. While it’s easy to

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26 Jun 2017

How healthy is your sales lead data?

By 360 Leads

Quality sales leads come from quality data. The Black Report™ found that 36.8% of respondents think data list quality issues are a major reason company lead generation programs don’t deliver enough qualified sales leads. But that can change. For long-term company growth, it’s important to maintain your sales data health by scrubbing for quality and investing

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