{"id":5288,"date":"2021-04-28T13:38:15","date_gmt":"2021-04-28T17:38:15","guid":{"rendered":"https:\/\/360leads.com\/?page_id=5288"},"modified":"2022-04-21T14:22:58","modified_gmt":"2022-04-21T18:22:58","slug":"marketing-automation-and-email","status":"publish","type":"page","link":"https:\/\/360leads.com\/digital-marketing\/marketing-automation-and-email\/","title":{"rendered":"Marketing Automation &#038; Email"},"content":{"rendered":"<h1>Marketing Automation &amp; Email<\/h1>\n<p>Convert B2B sales leads with trigger-based Marketing Automation lead generation campaigns.<\/p>\n<p><a role=\"button\" href=\"\/contact-for-lead-generation\/\"><br \/>\nStart a Conversation<br \/>\n<\/a><br \/>\n<img fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/360leads.com\/wp-content\/uploads\/2021\/04\/MARKETING-AUTOMATION-new.png\" sizes=\"(max-width: 513px) 100vw, 513px\" srcset=\"https:\/\/360leads.com\/wp-content\/uploads\/2021\/04\/MARKETING-AUTOMATION-new.png 513w, https:\/\/360leads.com\/wp-content\/uploads\/2021\/04\/MARKETING-AUTOMATION-new-300x216.png 300w\" alt=\"Laptop image for marketing automation\" width=\"513\" height=\"370\" \/><\/p>\n<h2>MARKETING AUTOMATION AND EMAIL MARKETING SERVICES<\/h2>\n<h3>from a very experienced digital marketing agency<\/h3>\n<p>Capturing and nurturing inbound leads is a critical element of modern B2B lead generation programs. We\u2019re geared to help you maximize the opportunities in your online sales funnel.<\/p>\n<p>Our Digital Marketing services team will work with you to:<\/p>\n<ul>\n<li><a href=\"\/outbound-marketing\/customer-profiling-and-research\/\"><strong>Define target audiences and personas<\/strong><\/a> that best align with your digital sales lead generation objectives<\/li>\n<li><strong>Integrate marketing automation software <\/strong>including Hubspot, Mailchimp and other tools that help manage inbound sales leads<\/li>\n<li><strong>Establish a lead scoring system <\/strong>that\u2019s relevant for your business in managing, nurturing and monetizing sales-ready leads<\/li>\n<li><strong>Develop and implement trigger-based email drip campaigns<\/strong> that align with your sales goals and position your business to secure new business<\/li>\n<li><a href=\"\/digital-marketing\/seo-and-sem\/\"><strong>Build and integrate SEM and digital ad campaigns<\/strong><\/a> that generates qualified traffic to your website and landing pages<\/li>\n<li><strong>Support compliance with anti-spam legislation<\/strong> by creating opt-in programs that promote your company and protect your brand reputation<\/li>\n<\/ul>\n<p><img decoding=\"async\" src=\"https:\/\/360leads.com\/wp-content\/uploads\/2021\/04\/marketing-automation-body.png\" sizes=\"(max-width: 369px) 100vw, 369px\" srcset=\"https:\/\/360leads.com\/wp-content\/uploads\/2021\/04\/marketing-automation-body.png 369w, https:\/\/360leads.com\/wp-content\/uploads\/2021\/04\/marketing-automation-body-264x300.png 264w\" alt=\"mobile image image representing marketing automation\" width=\"369\" height=\"420\" \/><\/p>\n<p>Marketing automation can be a complex initiative. Our Certified Marketing Automation lead generation experts have the knowledge and technical expertise to integrate your B2B marketing strategy with the technical requirements associated with successful marketing and lead generation programs. It\u2019s easy enough, if you truly know how.<\/p>\n<h3>Maximize your sales lead generation results with our Marketing Automation expertise.<\/h3>\n<p><a role=\"button\" href=\"\/contact-for-lead-generation\/\"><br \/>\nStart a Conversation<br \/>\n<\/a><\/p>\n<h3>EXPLORE MORE DIGITAL MARKETING SERVICES<\/h3>\n<h4>Websites &amp; Landing Pages<\/h4>\n<p>Create a website that tells your unique story and generates sales leads.<\/p>\n<p><a role=\"button\" href=\"\/digital-marketing\/websites-and-landing-pages\/\"><br \/>\nLearn more<br \/>\n<\/a><\/p>\n<h4>LinkedIn<\/h4>\n<p>Generate B2B sales leads and drive website traffic with LinkedIn lead generation campaigns.<\/p>\n<p><a role=\"button\" href=\"\/digital-marketing\/linkedin\/\"><br \/>\nLearn more<br \/>\n<\/a><\/p>\n<h4>SEO &amp; SEM<\/h4>\n<p>Generate more B2B sales leads with organic and paid search.<\/p>\n<p><a role=\"button\" href=\"\/digital-marketing\/seo-and-sem\/\"><br \/>\nLearn more<br \/>\n<\/a><\/p>\n<h2>SIMPLY MORE SALES<\/h2>\n<h3>with our range of sales lead generation services<\/h3>\n<p>Focus your sales team\u2019s efforts on closing deals with more sales qualified leads.<\/p>\n<div class=\"ast-oembed-container \" style=\"height: 100%;\"><iframe title=\"Gray Tools  Success Story | 360 Leads |  Lead Generation Services\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/sC71i5GAFqg?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div>\n<h3>Better Sales Qualified Sales Leads Drives Growth<\/h3>\n<p>Tool manufacturer\u2019s sales force embraces Canadian and US sales lead generation strategy. Direct marketing combined with outsourced SDR services drives B2B sales leads with MRO and technical buyers.<\/p>\n<h3>Learn how we can help your business reach its B2B lead generation objectives.<\/h3>\n<p><a role=\"button\" href=\"\/contact-for-lead-generation\/\"><br \/>\nStart a Conversation<br \/>\n<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Marketing Automation &amp; Email Convert B2B sales leads with trigger-based Marketing Automation lead generation campaigns. Start a Conversation MARKETING AUTOMATION AND EMAIL MARKETING SERVICES from a very experienced digital marketing agency Capturing and nurturing inbound leads is a critical element of modern B2B lead generation programs. We\u2019re geared to help you maximize the opportunities in [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":1268,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"site-sidebar-layout":"no-sidebar","site-content-layout":"page-builder","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"default","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"footnotes":""},"_links":{"self":[{"href":"https:\/\/360leads.com\/wp-json\/wp\/v2\/pages\/5288"}],"collection":[{"href":"https:\/\/360leads.com\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/360leads.com\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/360leads.com\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/360leads.com\/wp-json\/wp\/v2\/comments?post=5288"}],"version-history":[{"count":0,"href":"https:\/\/360leads.com\/wp-json\/wp\/v2\/pages\/5288\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/360leads.com\/wp-json\/wp\/v2\/pages\/1268"}],"wp:attachment":[{"href":"https:\/\/360leads.com\/wp-json\/wp\/v2\/media?parent=5288"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}