that supports your B2B sales lead generation goals
Create curiosity and build consideration with B2B sales leads through our award-winning direct marketing campaigns.
Why digital marketing in B2B lead generation?
Digital lead generation has been a game-changer when it comes to producing B2B leads. Before we get into the digital lead generation channels, we need to understand the aim of digital marketing lead generation:
- Increase traffic to your website
- Convert those website visitors to leads
- Convert the leads into customers
Using our digital lead generation service, you can expect your campaign to achieve the above results. We help our clients achieve these results by running campaigns on channels that align with their goals.
How are we different from other digital lead generation services?
At 360 Leads, we start from the basics. Then, we do extensive secondary research to create personas that exactly match your target audience. The personas will give you a good insight into demographics, who they are in the organization, what motivates them, their pain points, the types of media they consume, and more information, followed by mapping the customer journey. Creating personas and mapping the customer journey is a vital part of any digital marketing lead generation strategy. It is important to understand the process the customer goes through in their decisions making to achieve your company goals. With a customer journey map, we have a good idea of what motivates your customers to achieve these goals.
We create highly targeted digital marketing campaigns to find new leads and convert existing ones with personas and customer journey information.
Our digital marketing services include:
Websites & Landing Pages
Create a website that tells your unique story and generates sales leads.
SEO & SEM
Generate more B2B sales leads with organic and paid search.
Generate B2B sales leads and drive website traffic with LinkedIn lead generation campaigns.
Marketing Automation & Email
Convert B2B sales leads with trigger-based lead generation campaigns.